Cooperative Research Centres are unique to the Australian scientific landscape. CRCs include various combinations of university, public sector and industrial research institutions and groups. Relationships within CRCs can extend across institutional, cultural and geographic boundaries. Communication strategies are essential in maintaining these relationships and reinforcing identification with CRCs. These strategies are also important if CRCs are to have distinct identities. Although the communication challenges presented in this paper can be found in other organisations, the number and combination of these challenges are characteristic to CRCs. Alternative and innovative communication strategies must be sought to address these challenges and to highlight the benefits associated with CRCs.

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Public Communication of Science and Technology

 

Exploring challenges to communication in CRCs

Michelle Riedlinger  

Cooperative Research Centres are unique to the Australian scientific landscape. CRCs include various combinations of university, public sector and industrial research institutions and groups. Relationships within CRCs can extend across institutional, cultural and geographic boundaries. Communication strategies are essential in maintaining these relationships and reinforcing identification with CRCs. These strategies are also important if CRCs are to have distinct identities. Although the communication challenges presented in this paper can be found in other organisations, the number and combination of these challenges are characteristic to CRCs. Alternative and innovative communication strategies must be sought to address these challenges and to highlight the benefits associated with CRCs.

A copy of the full paper has not yet been submitted.

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