Scientific development and improvement in technology in Brazil is mostly led by public universities that are supported by public funding. This public funding derives from the payment of taxes by a society that is composed by a mix of citizens, mostly of them ordinary people without a scientific approach.

This paper is about the communication directed to the lay public. Giving back to society highly qualified professionals who will work with their expertise in different areas, is not the unique mission of universities. The universities should also be responsible for a strategic politics of communication aiming to inform the society, in understandable language, about the advances in science and technology promoted in their laboratories.

There are some few studies in Brazil about the consideration of the university as an organization who has a responsibility to society related with the public communication. Kunsch from São Paulo University is one of them. Her studies published in 1992 were the basis to a doctoral research about how graduate programs in public Health deal with the public communication of science. The results of this research will be presented in PCST 2012.

Kunsch declared that the mission, duty responsibility and the urgent mission of the university is the production of research open to the whole society. She preconizes the democratization of university. University should have a communication service as a way of opening new paths of dialogue within and outside their own walls. International studies such those conducted by Kyvik (1994, 2005), Bentley and Kyvik (2011) are also few of the ones that are studying the involvement of university academic staff with the public communication.

These international studies have pointed that there is a contribution to public debate by faculty members, but that there is little attention to science popularization in the field of scientific studies. The few existing studies suggest that the popularization of research is considered secondary to scientific publishing.

Two questionnaires were applied to the coordinators of Brazilian Graduate Programs in Public Health (54 Programs) in order to induce a reflection about the possibilities of the public communication. The answers to the questionnaires revealed the concepts that these coordinators have about public communication of science and how much these programs are committed with the public communication.

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Public Communication of Science and Technology

 

The public communication of science in publich health graduate programs in Brazil

Carlos Teixeira   School of Public Health – San Paulo University

Paulo Gallo   School of Public Health – San Paulo University

Scientific development and improvement in technology in Brazil is mostly led by public universities that are supported by public funding. This public funding derives from the payment of taxes by a society that is composed by a mix of citizens, mostly of them ordinary people without a scientific approach.

This paper is about the communication directed to the lay public. Giving back to society highly qualified professionals who will work with their expertise in different areas, is not the unique mission of universities. The universities should also be responsible for a strategic politics of communication aiming to inform the society, in understandable language, about the advances in science and technology promoted in their laboratories.

There are some few studies in Brazil about the consideration of the university as an organization who has a responsibility to society related with the public communication. Kunsch from São Paulo University is one of them. Her studies published in 1992 were the basis to a doctoral research about how graduate programs in public Health deal with the public communication of science. The results of this research will be presented in PCST 2012.

Kunsch declared that the mission, duty responsibility and the urgent mission of the university is the production of research open to the whole society. She preconizes the democratization of university. University should have a communication service as a way of opening new paths of dialogue within and outside their own walls. International studies such those conducted by Kyvik (1994, 2005), Bentley and Kyvik (2011) are also few of the ones that are studying the involvement of university academic staff with the public communication.

These international studies have pointed that there is a contribution to public debate by faculty members, but that there is little attention to science popularization in the field of scientific studies. The few existing studies suggest that the popularization of research is considered secondary to scientific publishing.

Two questionnaires were applied to the coordinators of Brazilian Graduate Programs in Public Health (54 Programs) in order to induce a reflection about the possibilities of the public communication. The answers to the questionnaires revealed the concepts that these coordinators have about public communication of science and how much these programs are committed with the public communication.

A copy of the full paper has not yet been submitted.

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