This text resumes a research made in order to build a systematized database that, subsequently, allowed an approach to the discursive modes and to the contents of Mexican science communication magazines for children. The research was addressed from the perspective of the production of the medium, i.e. speeches produced through the magazines themselves (language, layout, content, formats, etc.), as well as the ambitions of the people who produced those magazines. It was also made a deep analysis of format, content, discursive strategies, publishing, distribution, etc. of two specific publications: "Chispa" and "National Geographic Kids in Spanish". The research question was: What are the editorial strategies and discursive strategies (explicit or implicit) used by the producers of Mexican science communication magazines for children? The answer was sought with actors involved in the production of science communication magazines. The work was carried out in a period from March 2005 to April 2007. 

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Editorial and discursive strategies in science communication magazines for children

Luisa Fernanda González Arribas   Consejo Nacional de Ciencia y Tecnología, México (National Council on Science and Technology, Mexico)

This text resumes a research made in order to build a systematized database that, subsequently, allowed an approach to the discursive modes and to the contents of Mexican science communication magazines for children. The research was addressed from the perspective of the production of the medium, i.e. speeches produced through the magazines themselves (language, layout, content, formats, etc.), as well as the ambitions of the people who produced those magazines. It was also made a deep analysis of format, content, discursive strategies, publishing, distribution, etc. of two specific publications: "Chispa" and "National Geographic Kids in Spanish". The research question was: What are the editorial strategies and discursive strategies (explicit or implicit) used by the producers of Mexican science communication magazines for children? The answer was sought with actors involved in the production of science communication magazines. The work was carried out in a period from March 2005 to April 2007. 

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