¿Cómo ves? is a popular science magazine produced at the Department of Science Communication of the National Autonomous University of Mexico (UNAM) since December 1998. It is aimed at a readership of teenagers and young adults (17-25 years old), although it has older readers as well. The magazine is sold commercially throughout the country in newsstands and through subscriptions. It covers mainly natural sciences and its main goal is to convey how science works, not just its results. We aim at presenting a scientific view of the world, fostering critical thinking and engaging the reader in discovering how a particular piece of knowledge was attained. We want to offer, as much as possible, science as it is done in the real world, show its scope and limitations, and the people behind it. 

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Fifteen years of ¿Cómo ves?
A Mexican monthly popular science magazine

Estrella Burgos   Department of Science Communication National Autonomous University of Mexico (UNAM)

¿Cómo ves? is a popular science magazine produced at the Department of Science Communication of the National Autonomous University of Mexico (UNAM) since December 1998. It is aimed at a readership of teenagers and young adults (17-25 years old), although it has older readers as well. The magazine is sold commercially throughout the country in newsstands and through subscriptions. It covers mainly natural sciences and its main goal is to convey how science works, not just its results. We aim at presenting a scientific view of the world, fostering critical thinking and engaging the reader in discovering how a particular piece of knowledge was attained. We want to offer, as much as possible, science as it is done in the real world, show its scope and limitations, and the people behind it. 

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