Science communication professionals deal with non-linear ill-defined wicked problems on a daily basis. In order to cope with these problems professional decision support for science communication professionals needs to be developed. Support systems that lead to overview on the one hand and focus at the other. In an ideal world these support systems perfectly resemble to realty. However, difficulties in parameterization of all kind of aspects, such as societal and ethical values, lead to support systems that must rely on the reflective interaction between the science communication professional and a supportive tool. In this paper we focus on two examples of professional support development in which taken decisions on responsible innovation and on consumer acceptance of smart technology plays a role. The first supports interactive business-to-business decision making and the second interactive business-to-consumer decision making. From these examples it becomes clear that even the development of support tools (social tooling) as a technological platform leads to a more reflective science communication professional and community of science communication professionals. We conclude this paper saying that a „Science Communication Laboratory‟ could be a future development in social learning amongst science communication professionals.   

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Public Communication of Science and Technology

 

Decision support system for science communication
Reflective practitioners through a science communication laboratory

Maarten C.A. van der Sanden   Dept. Science Education & Communication Delft University of Technology The Netherlands

Steven M. Flipse   Dept. Science Education & Communication Delft University of Technology The Netherlands

Science communication professionals deal with non-linear ill-defined wicked problems on a daily basis. In order to cope with these problems professional decision support for science communication professionals needs to be developed. Support systems that lead to overview on the one hand and focus at the other. In an ideal world these support systems perfectly resemble to realty. However, difficulties in parameterization of all kind of aspects, such as societal and ethical values, lead to support systems that must rely on the reflective interaction between the science communication professional and a supportive tool. In this paper we focus on two examples of professional support development in which taken decisions on responsible innovation and on consumer acceptance of smart technology plays a role. The first supports interactive business-to-business decision making and the second interactive business-to-consumer decision making. From these examples it becomes clear that even the development of support tools (social tooling) as a technological platform leads to a more reflective science communication professional and community of science communication professionals. We conclude this paper saying that a „Science Communication Laboratory‟ could be a future development in social learning amongst science communication professionals.   

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