The Dirección General de Divulgación de la Ciencia (Science Public Communication Department) has developed products and activities in all media communication, to diverse audiences. Nonetheless, none had incursionated in a science magazine. There wasn’t a project like this one in the institution and there are no more than three magazines on science communication for children in market. Considering a gap in education in Mexico, it is a need to expand educative materials, specially those that have to do with public communication of science. The magazines have a great potential to cover that goal, are highly accesibles, can handle a more familiar language, complemented with images and few text, the comprehension on the subject grows. The magazines will be used as didactic material to get more children to read. To initialize the project, many literature was searched about: related experiences (national and international), the profile of the audience we wanted to reach, their interests to cover them on future magazines, and other similar aspects for the editorial line that we are going to show. An evaluation process is being developed with two issues we have been released. We also will approach the pedagogical aspects we considered for the realization of the project, and that may be useful in any other project along the lines of public communication of science for children and adults.

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 [PCST]
PCST Network

Public Communication of Science and Technology

 

La Canica
A magazine to engage young people in science communication

Ángel Perea   Universidad Nacional Autónoma de México/DGDC

Alfonso Medina   Universidad Nacional Autónoma de México/DGDC

Claudia Álvarez   Universidad Nacional Autónoma de México/DGDC Adriana Bravo Williams - Universidad Nacional Autónoma de México/DGDC

The Dirección General de Divulgación de la Ciencia (Science Public Communication Department) has developed products and activities in all media communication, to diverse audiences. Nonetheless, none had incursionated in a science magazine. There wasn’t a project like this one in the institution and there are no more than three magazines on science communication for children in market. Considering a gap in education in Mexico, it is a need to expand educative materials, specially those that have to do with public communication of science. The magazines have a great potential to cover that goal, are highly accesibles, can handle a more familiar language, complemented with images and few text, the comprehension on the subject grows. The magazines will be used as didactic material to get more children to read. To initialize the project, many literature was searched about: related experiences (national and international), the profile of the audience we wanted to reach, their interests to cover them on future magazines, and other similar aspects for the editorial line that we are going to show. An evaluation process is being developed with two issues we have been released. We also will approach the pedagogical aspects we considered for the realization of the project, and that may be useful in any other project along the lines of public communication of science for children and adults.

A copy of the full paper has not yet been submitted.

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