On average Danish newspapers contain one hundred articles per day where research is mentioned and in about 15-20 of these, a Danish researcher from the social sciences, humanities,natural sciences, or health science is quoted. In fact such simple observations have, until ecently, been used as pretext for not taking science communication seriously in Denmark. his project has the aim of analysing the status quo in Danish news media Science Communication. This is done using quantitative content analysis of Danish news media combined with  survey of journalists and researchers.

The main research question is “Which role do researchers play in Danish news media today?” his question is subdivided into four questions according to which this paper is structured: he first question is “What characterises the stories that researchers contribute to?” The econd is “What characterises the researchers who contribute?” The third is “What characterises the journalists who quote them?” While fourth and final question is “What characerises their cooperation?” The term ‘researcher’ includes researchers from social sciences,humanities, health, technical, and natural sciences.

For a period of four months, the Danish printed press was combed for articles quoting a esearcher. A total of 640 items were selected and coded for 11 variables. Having coded n item, the research assistant would call the journalist who wrote the article and ask a eries of questions related to both the experience of the journalists and the cooperation ith researchers – both in general and related to the particular newspaper article. Then the esearch assistant would call the researcher quoted and ask a series of parallel questions. A otal of 362 interviews with journalists and 342 interviews with researchers were carried out.

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Public Communication of Science and Technology

 

The role of researchers in Danish News Media

Charlotte Wien   University of Southern Denmark; chw@sam.sdu.dk

On average Danish newspapers contain one hundred articles per day where research is mentioned and in about 15-20 of these, a Danish researcher from the social sciences, humanities,natural sciences, or health science is quoted. In fact such simple observations have, until ecently, been used as pretext for not taking science communication seriously in Denmark. his project has the aim of analysing the status quo in Danish news media Science Communication. This is done using quantitative content analysis of Danish news media combined with  survey of journalists and researchers.

The main research question is “Which role do researchers play in Danish news media today?” his question is subdivided into four questions according to which this paper is structured: he first question is “What characterises the stories that researchers contribute to?” The econd is “What characterises the researchers who contribute?” The third is “What characterises the journalists who quote them?” While fourth and final question is “What characerises their cooperation?” The term ‘researcher’ includes researchers from social sciences,humanities, health, technical, and natural sciences.

For a period of four months, the Danish printed press was combed for articles quoting a esearcher. A total of 640 items were selected and coded for 11 variables. Having coded n item, the research assistant would call the journalist who wrote the article and ask a eries of questions related to both the experience of the journalists and the cooperation ith researchers – both in general and related to the particular newspaper article. Then the esearch assistant would call the researcher quoted and ask a series of parallel questions. A otal of 362 interviews with journalists and 342 interviews with researchers were carried out.

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