A five minute video about the process of production and the generated products of Images of Knowledge will be presented. Images of Knowledge is a project that uses scientific images to communicate science for a broad public. The images are chosen among many generated from research and other academic works by professors, students and staff of the Federal University of Minas Gerais (UFMG). Images may derive from several sources such as microscopes, softwares, drawings, photographs and graphics. The TV spot production process involves six steps: Assessment, Contact, Pre-production, Production, Editing/Revision and Video Publishing. Assessment refers to the assessment of potential research images, followed by a preliminary contact with researcher to start up the preproduction phase. The later involves a presentation of the research project and the collection of images to compose a databank that will feed-up the following phases, such as the making of byproducts. Audio-visual material is produced, edited and revised before final approval and publishing in the project website and other UFMG media.

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PCST Network

Public Communication of Science and Technology

 

Video about the images of knowledge

Adriana Aparecida Lemos Torres   Universidade Federal de Minas Gerais, Brazil

Ana Paula Domingos Vieira Pahlevan Nejad   Universidade Federal de Minas Gerais, Brazil

Leonardo Chalub   Universidade Federal de Minas Gerais, Brazil

Glaucia Faria Rodrigues da Silva   Universidade Federal de Minas Gerais, Brazil

Josué Benvindo Santana de Oliveira   Universidade Federal de Minas Gerais, Brazil

Cinthia Campos Procópio – Universidade Federal de Minas Gerais, Brazil

A five minute video about the process of production and the generated products of Images of Knowledge will be presented. Images of Knowledge is a project that uses scientific images to communicate science for a broad public. The images are chosen among many generated from research and other academic works by professors, students and staff of the Federal University of Minas Gerais (UFMG). Images may derive from several sources such as microscopes, softwares, drawings, photographs and graphics. The TV spot production process involves six steps: Assessment, Contact, Pre-production, Production, Editing/Revision and Video Publishing. Assessment refers to the assessment of potential research images, followed by a preliminary contact with researcher to start up the preproduction phase. The later involves a presentation of the research project and the collection of images to compose a databank that will feed-up the following phases, such as the making of byproducts. Audio-visual material is produced, edited and revised before final approval and publishing in the project website and other UFMG media.

A copy of the full paper has not yet been submitted.

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