Public attention on climate change (MCs) is fundamental to the phenomenon something that makes sense to the population. Thus, access and dissemination of news by qualified sources on the subject, become essential to contribute to the education and public understanding of climate challenges and their environmental impacts. This bias, the media fulfills an important social function in the transmission of technical and scientific knowledge to society. Across the Network CLIMATE serves as generate and disseminate knowledge to meet the interests of the country and the challenges of MCs. Subsidize the media with their studies is also the target network. A perfect symbiosis, the result of which is the expansion of access to specialized knowledge to the public. Thus, we aimed to study on the contribution of the network in the diffusion of knowledge to the press during Rio +20 - the UN event, held in Brazil in 2012, with extensive media visibility sustainability. The research has important social contribution to the extent that its result is indicative of the popularity of content with high scientific quality in the areas of vulnerability, mitigation and adaptation strategies MCs. The empirical corpus study has 36 articles published in the Folha de São Paulo, during Rio +20. The data were selected based on monitoramente materials that contained the expression ‘Rio +20‘. Secondly, where the materials were cataloged addressed themes associated with the 13 subareas Network. The research result shows that none of the 36 subjects used the Network researchers. The analysis of the sample indicates that, during the course of the Rio +20, the network had a significant limitation for its popularization of knowledge about the MCs and their impacts, while diffusing information to the press and, consequently, to the general public. Nevertheless, to avoid reductive evaluation of the study, we suggest future analysis from another aspect, that is, the communication process during the construction of the news. The study was funded by CNPq through the subnet Agriculture Network CLIMATE. The research comes from studies in the dissertation on the challenges of coverage of MCs, developed at Post Communications, Federal University of Pernambuco, with support from the Agronomic Institute of Pernambuco.

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 [PCST]
PCST Network

Public Communication of Science and Technology

 

Climate change, journalism and network climate
A case study for the rio +20 conference

Roberio Daniel da Silva Coutinho   Universidade Federal de Permambuco, Brazil

Francinete Francis Lacerda   Instituto Agronômico de Pernambuco, Brazil

Heitor Costa Lima da Rocha   Universidade Federal de Permambuco, Brazil

Ladiélcio Ferreira Maciel da Silva   Universidade Federal de Permambuco, Brazil

Rodrigo Correia de Lima   Universidade de Pernambuco, Brazil

Public attention on climate change (MCs) is fundamental to the phenomenon something that makes sense to the population. Thus, access and dissemination of news by qualified sources on the subject, become essential to contribute to the education and public understanding of climate challenges and their environmental impacts. This bias, the media fulfills an important social function in the transmission of technical and scientific knowledge to society. Across the Network CLIMATE serves as generate and disseminate knowledge to meet the interests of the country and the challenges of MCs. Subsidize the media with their studies is also the target network. A perfect symbiosis, the result of which is the expansion of access to specialized knowledge to the public. Thus, we aimed to study on the contribution of the network in the diffusion of knowledge to the press during Rio +20 - the UN event, held in Brazil in 2012, with extensive media visibility sustainability. The research has important social contribution to the extent that its result is indicative of the popularity of content with high scientific quality in the areas of vulnerability, mitigation and adaptation strategies MCs. The empirical corpus study has 36 articles published in the Folha de São Paulo, during Rio +20. The data were selected based on monitoramente materials that contained the expression ‘Rio +20‘. Secondly, where the materials were cataloged addressed themes associated with the 13 subareas Network. The research result shows that none of the 36 subjects used the Network researchers. The analysis of the sample indicates that, during the course of the Rio +20, the network had a significant limitation for its popularization of knowledge about the MCs and their impacts, while diffusing information to the press and, consequently, to the general public. Nevertheless, to avoid reductive evaluation of the study, we suggest future analysis from another aspect, that is, the communication process during the construction of the news. The study was funded by CNPq through the subnet Agriculture Network CLIMATE. The research comes from studies in the dissertation on the challenges of coverage of MCs, developed at Post Communications, Federal University of Pernambuco, with support from the Agronomic Institute of Pernambuco.

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