Science communication has become essential for the development and prosperity of any nation. In the country like India where superstitions still prevails and hinder all the efforts of developments, science illiteracy cannot be ignored. It is required to put utmost efforts to make people scientifically aware, by informing, educating and explaining them about science and technology. Media can play a tremendous role in disseminating scientific information in interesting manner. Numerous research studies has been conducted in India and abroad to find out the coverage of science and technology in media which reveal that the amount devoted to it is very substantial. Present study focuses on the amount of space given to science and technology in national newspapers, comparison of coverage in Hindi and English newspapers, and the format being used in disseminating information. Research also focuses on the preferences to the subjects on which newspapers present more information and the sources of information whether Indian or foreign. The research methodology which is used is content analysis.

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Public Communication of Science and Technology

 

Coverage of Science & Technology in Indian newspapers
A content analysis approach

Meenu Kumar   Devi Ahilya University

Science communication has become essential for the development and prosperity of any nation. In the country like India where superstitions still prevails and hinder all the efforts of developments, science illiteracy cannot be ignored. It is required to put utmost efforts to make people scientifically aware, by informing, educating and explaining them about science and technology. Media can play a tremendous role in disseminating scientific information in interesting manner. Numerous research studies has been conducted in India and abroad to find out the coverage of science and technology in media which reveal that the amount devoted to it is very substantial. Present study focuses on the amount of space given to science and technology in national newspapers, comparison of coverage in Hindi and English newspapers, and the format being used in disseminating information. Research also focuses on the preferences to the subjects on which newspapers present more information and the sources of information whether Indian or foreign. The research methodology which is used is content analysis.

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