The  first  aim  of  the  project  was  to  create  a  science  communication  product  originating  from  the interests  and  the  curiosity  of  a  target  group.  By  these  means,  the  traditional  pattern  displayed  by  the communication  process  performed  by  science  communicators  is  inverted.  Neither  the  experts  nor  the intermediaries decide  which are  the  contents to  be offered to  non  specialists anymore; rather,  the  putative receptors of the information are the ones who begin the process of communication.

Under  this  constrains,  a  global  experiment  allowing  the  achievement  of  the  initial  objective  has  been designed, utilizing water as a subject and the telematic support as a means.

A regular internet chat channel about water was created in October 1996 (on Vilaweb-Barcelona). With the  aim  of  identifying  the  areas  of  interest  concerning  water  this  chat  was  regularly  maintained  on  a weekly  basis  until  June  1997.  Once  the  results  were  obtained,  the  interactive  service  Aiguarium  was designed and connected to the web:http://www.upf.es/occ/aiguarium

Every two weeks a new issue discussing this subject from different points of view has been published,the themes being based on the questions which arose during the chats.

The presentation will  describe the  main  results  obtained  from  this  experiment. First,  we  will  focus on the  peculiarities  of  the  internet  as  a  medium  and  the  rules  imposed  by  an  interactive  service.  We  will discuss the role of intermediaries and the routines of performance of a team located between the scientists and  the  general  public.  Our  presentation  also  deals  with  the  structure  of  the  virtual  space  and  its comparison to other media traditionally used in science popularization, particularly museums. In short, we shall discuss the performance of this kind of PCST strategy when applied to the net.
 

">
 [PCST]
PCST Network

Public Communication of Science and Technology

 

Aiguarium, an alternative pcst service on internet

Montserat Daban   Universitat Pompeu Fabra

Pierre Fayard  

Mònica López  

Mariona Grau  

The  first  aim  of  the  project  was  to  create  a  science  communication  product  originating  from  the interests  and  the  curiosity  of  a  target  group.  By  these  means,  the  traditional  pattern  displayed  by  the communication  process  performed  by  science  communicators  is  inverted.  Neither  the  experts  nor  the intermediaries decide  which are  the  contents to  be offered to  non  specialists anymore; rather,  the  putative receptors of the information are the ones who begin the process of communication.

Under  this  constrains,  a  global  experiment  allowing  the  achievement  of  the  initial  objective  has  been designed, utilizing water as a subject and the telematic support as a means.

A regular internet chat channel about water was created in October 1996 (on Vilaweb-Barcelona). With the  aim  of  identifying  the  areas  of  interest  concerning  water  this  chat  was  regularly  maintained  on  a weekly  basis  until  June  1997.  Once  the  results  were  obtained,  the  interactive  service  Aiguarium  was designed and connected to the web:http://www.upf.es/occ/aiguarium

Every two weeks a new issue discussing this subject from different points of view has been published,the themes being based on the questions which arose during the chats.

The presentation will  describe the  main  results  obtained  from  this  experiment. First,  we  will  focus on the  peculiarities  of  the  internet  as  a  medium  and  the  rules  imposed  by  an  interactive  service.  We  will discuss the role of intermediaries and the routines of performance of a team located between the scientists and  the  general  public.  Our  presentation  also  deals  with  the  structure  of  the  virtual  space  and  its comparison to other media traditionally used in science popularization, particularly museums. In short, we shall discuss the performance of this kind of PCST strategy when applied to the net.
 

A copy of the full paper has not yet been submitted.

BACK TO TOP