Context: Mexico has a wide socioenvironmental diversity which is expressed in different conceptions and relationships with the environment that stem from local cultural characteristics. As a byproduct of the application of development models based on the intensive use of natural resources and a growing urbanization and industrialization, the country faces serious water-related problems that pose the need for promoting drastic changes in water resources management. Water institutions seek to decentralize decision making and promote technological changes in the way water is accessed, used, and managed at the local, regional, and national levels. The Mexican Institute of Water Technology, whose mission is to generate and transfer knowledge and technologies for the sustainable use of water resources, tries to establish a bridge between the technical side and the economical, social, and cultural aspects of water management.

Methodology

From the perspective of cultural ecology, which recognizes the multilinear evolution of social groups and the impact of national modernization policies at the local level, a methodological corpus of communication has been developed. This corpus includes several models and instruments that promote the techno-social dialogue between local and regional communities and the sources of technological innovation for the implementation of socially, economically, and environmentally viable solutions.

Results

The systematic adaptation and application of this communication model to specific water-related problems and needs has created spaces for sharing experiences, knowledge, and perceptions among local communities, water technology specialists, and government officials in specific technological innovation programs on irrigation, participative water management in watersheds, environmental education, and water culture.

Conclusions

The systematic application of communication strategies contributes to the solution of water-related problems by creating spaces for sharing knowledge and visions between social groups and technological innovators, thus creating synchronicities for encouraging the necessary transformations while respecting and recreating local cultural traditions.

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Public Communication of Science and Technology

 

Water technologies in Mexico
Communication as an element of synchronicity berween innovation and local knowledge

Marco Antonio Sánchez Izquierdo   Instituto Mexicano de Tecnología del Agua

Context: Mexico has a wide socioenvironmental diversity which is expressed in different conceptions and relationships with the environment that stem from local cultural characteristics. As a byproduct of the application of development models based on the intensive use of natural resources and a growing urbanization and industrialization, the country faces serious water-related problems that pose the need for promoting drastic changes in water resources management. Water institutions seek to decentralize decision making and promote technological changes in the way water is accessed, used, and managed at the local, regional, and national levels. The Mexican Institute of Water Technology, whose mission is to generate and transfer knowledge and technologies for the sustainable use of water resources, tries to establish a bridge between the technical side and the economical, social, and cultural aspects of water management.

Methodology

From the perspective of cultural ecology, which recognizes the multilinear evolution of social groups and the impact of national modernization policies at the local level, a methodological corpus of communication has been developed. This corpus includes several models and instruments that promote the techno-social dialogue between local and regional communities and the sources of technological innovation for the implementation of socially, economically, and environmentally viable solutions.

Results

The systematic adaptation and application of this communication model to specific water-related problems and needs has created spaces for sharing experiences, knowledge, and perceptions among local communities, water technology specialists, and government officials in specific technological innovation programs on irrigation, participative water management in watersheds, environmental education, and water culture.

Conclusions

The systematic application of communication strategies contributes to the solution of water-related problems by creating spaces for sharing knowledge and visions between social groups and technological innovators, thus creating synchronicities for encouraging the necessary transformations while respecting and recreating local cultural traditions.

A copy of the full paper has not yet been submitted.

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