How much environmentalists influence people when science is involved? To this aim I will consider institutional communication and press clips available online, related to two case studies in my country. The first case, Geological Carbon Sequestration (GCS), is a high-tech solution internationally studied to solve global warming, almost unknown to Italian public. The second case concerns the possible health effects of exposure to Electro-Magnetic Fields (EMF) that in Italy has been the cause of deep controversies among environmentalists, scientists and politicians. Both these cases show an important influence of environmentalists on people and institutions and a great difficulty for scientists to address their message to society.
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