Background: Science communication is defined as a process which culture and knowledge of science is absorbed into the culture of larger community (Stocklmayer et al., 2003). To promote science communication for the public, investigation on how we can provide the settings, which provide people to be engaged with activities continuously, becomes a current task in Japan (Ministry of Education, Culture, Sports, Science and Technology, 2005). In addition, to find contrivance to sustain people's interest in museum is recognized as an important factor for developing museum management (Falk, 2006). What is contrivance to involve the public continuously into museum activities? Of course, as several museums have done, delivering educational events and hands-on experiences may be schemes of involving people with their activities. However, we can find another way if we focus on a practical example. In this regard, to find out contrivance, which would encourage long-term engagement for people with museum activities, will be necessary to have concrete ideas for the settings to promote science communication. Objective: In this research, the Museum of Nature and Human Activities, Hyogo in Japan will be focused on and ideas of how it make possible to engage people with its activities continuously will be explored. The reason why this museum is chosen as a case study is because undertakings to promote lifelong learning in this museum are valued as a prototype model in Japan. Therefore, if we concentrate on the museum, we can have some suggestions on the settings that promote people to join museum activities continuously in terms of science communication. Methods: The following participant observations were carried out. 1) Target: Museum seminars of "Beginner Class" and "Experienced Class" for "Instructor Training Course of Chirping Insects". Term: June-September, 2006 2) Target: An organized group, which is consisted of certificated people of the "Experienced Class for Instructor Training Course of Chirping Insects". Term: September-October, 2007 According to those observations, characteristics, which may lead the promotion of long-term involvement in museum activities, will be considered in terms of development of activities done by each target group. Results and Conclusions: The following factors are explored as characteristics on how the museum promotes people for long-term involvement in its activities. The first point to note is that the museum let people join museum activities every year. Once people participate in the "Beginner Class" for Instructor Training Course of Chirping Insects, they are recommended to participate in the "Experienced Class" the following year. Also, when people finish the "Experienced Class", they can be involved with the certificated group. With this in mind, this sustainable involvement system seems to make it possible for people to take part in museum activities constantly. It is also important that this system supports to increase the member of the certificated group as time goes on. The second issue to notice is that the museum contributes to improve people's motivation of participation in activities from passive to active. People can start to join a museum activity that is planed and organized by museum staff and what people have to done here is only follow instructions from the staff. However, if they become a member of the certificated group, they are asked for supporting other participants of the beginner and the experienced classes, and also given a task to plan and carry out some museum seminars and events. As for this, people can increase their motivation if they undertake activities continuously as a member of the community. In sum, it is clarified that the Museum of Nature and Human Activities, Hyogo contributes to form a sustainable community for the public to promote science communication.

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Public Communication of Science and Technology

 

Sustainable community development to promote science communication for the public in a natural history museum

Shiho Miyake   Kochi University

Tomoyuki Nogami   Kobe University

Background: Science communication is defined as a process which culture and knowledge of science is absorbed into the culture of larger community (Stocklmayer et al., 2003). To promote science communication for the public, investigation on how we can provide the settings, which provide people to be engaged with activities continuously, becomes a current task in Japan (Ministry of Education, Culture, Sports, Science and Technology, 2005). In addition, to find contrivance to sustain people's interest in museum is recognized as an important factor for developing museum management (Falk, 2006). What is contrivance to involve the public continuously into museum activities? Of course, as several museums have done, delivering educational events and hands-on experiences may be schemes of involving people with their activities. However, we can find another way if we focus on a practical example. In this regard, to find out contrivance, which would encourage long-term engagement for people with museum activities, will be necessary to have concrete ideas for the settings to promote science communication. Objective: In this research, the Museum of Nature and Human Activities, Hyogo in Japan will be focused on and ideas of how it make possible to engage people with its activities continuously will be explored. The reason why this museum is chosen as a case study is because undertakings to promote lifelong learning in this museum are valued as a prototype model in Japan. Therefore, if we concentrate on the museum, we can have some suggestions on the settings that promote people to join museum activities continuously in terms of science communication. Methods: The following participant observations were carried out. 1) Target: Museum seminars of "Beginner Class" and "Experienced Class" for "Instructor Training Course of Chirping Insects". Term: June-September, 2006 2) Target: An organized group, which is consisted of certificated people of the "Experienced Class for Instructor Training Course of Chirping Insects". Term: September-October, 2007 According to those observations, characteristics, which may lead the promotion of long-term involvement in museum activities, will be considered in terms of development of activities done by each target group. Results and Conclusions: The following factors are explored as characteristics on how the museum promotes people for long-term involvement in its activities. The first point to note is that the museum let people join museum activities every year. Once people participate in the "Beginner Class" for Instructor Training Course of Chirping Insects, they are recommended to participate in the "Experienced Class" the following year. Also, when people finish the "Experienced Class", they can be involved with the certificated group. With this in mind, this sustainable involvement system seems to make it possible for people to take part in museum activities constantly. It is also important that this system supports to increase the member of the certificated group as time goes on. The second issue to notice is that the museum contributes to improve people's motivation of participation in activities from passive to active. People can start to join a museum activity that is planed and organized by museum staff and what people have to done here is only follow instructions from the staff. However, if they become a member of the certificated group, they are asked for supporting other participants of the beginner and the experienced classes, and also given a task to plan and carry out some museum seminars and events. As for this, people can increase their motivation if they undertake activities continuously as a member of the community. In sum, it is clarified that the Museum of Nature and Human Activities, Hyogo contributes to form a sustainable community for the public to promote science communication.

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